At the annual general meeting in munich on tuesday, he bemoaned a typical german fear of the new. "When it comes to introducing fundamental changes, the first thing that is discussed in this country is length and fear."This "german angst" is also known abroad. "Then we germans see more problems than opportunities. It’s no different with electromobility."
BMW will launch its i3 this year and has high hopes for the development of alternative drive concepts. Many experts, however, doubt that electromobility will catch on on the roads in germany, because the cars are still very expensive and have a low range.
In front of the shareholders in the munich olympic hall, reithofer appealed for trust in the project. "Every industry needs someone to lead the way."Shareholder protectors stiffened his back. "Respect for your courageous decision," said klaus schneider of the schutzgemeinschaft der kapitalanleger (association for the protection of capital investors). Reithofer did not comment on the exact market launch, unit numbers and price, but expressed confidence that the i3 would be a success.
The first vehicles before the start of series production are currently rolling off the production line in leipzig. "In case anyone still doubts – this is a clear signal: the i3 is definitely coming to the market. And we will earn money with it."According to estimates, customers have to be prepared for prices of 40,000 euro.
In addition to electromobility, BMW is also increasingly focusing on car sharing. More than 100,000 members are already members of "drive now. Reithofer does not share the concerns of shareholder spokeswoman daniela bergdolt that BMW is thereby foregoing buyers for the cars. "Parking shortages, traffic jams and high costs in urban centers mean that many people no longer own a car."BMW achieves this with car-sharing.
BMW is launching a total of eleven new models this year and expects a pre-tax profit roughly in line with last year’s figure, partly because of the associated costs. Reithofer reaffirmed the forecasts and set the prospect of another sales record. In 2012, BMW delivered 1.845 million BMW, mini and rolls-royce brand vehicles worldwide, up nearly 11 percent from a year earlier.
The bottom line was that the group earned 5.1 billion euros, an increase of 4 percent. Sales climbed 11.7 percent to nearly 77 billion euros. BMW received much praise from its shareholders for this action. "What is there to criticize about this year??" Said bergdolt. "Please keep up the good work."
Shareholders will receive a dividend of 2.50 euros per share, 20 cents more than the year before. The three major shareholders johanna quandt, stefan quandt and susanne klatten, who together hold 46.7 percent of BMW and expect to receive around 703 million euros, were particularly pleased.